The Cotton - LeBron Connection

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Posted on Tue, Apr. 20, 2004                  

LeBron James, once a lanky kid, has come a long way to the NBA




Akron Beacon Journal

Dru Joyce II remembers talking to an 11-year-old LeBron James about teamwork. Joyce II was coaching James, his son Dru Joyce III, Sian Cotton and some others on a summer-league team.

For obvious reasons, the LeBron James at 11 is not the same LeBron James who was named the NBA's 2003-04 Rookie of the Year on Tuesday.

"He really liked to shoot the ball - a lot," said Joyce II, now laughing about it.

Joyce said James was taller and stronger than most kids at 11. His ball-handling skills were not refined. He tended to turn his back to a defender and bull his way as he dribbled to the basket, muscling a shot up to the hoop.

His teammates stood around and watched.

It was not the kind of basketball that Joyce II taught.

"We were driving down East Avenue," said Joyce II. "I started telling LeBron about passing the ball, how great players make their teammates better. I talked about getting his shots in the flow of the game."

James listened, but Joyce II had no idea how much was understood. He figured this would be one of several conversations on this subject before James would apply it.

He was only 11.

"That was the last time I ever had to talk about LeBron shooting too much," said Joyce II. "He just got it. He started passing the ball. It's hard to explain, but LeBron back then is just like he is now when (Cavaliers coach) Paul Silas says you only have to tell him things once."

Lee Cotton coached those summer teams with Joyce II. His son, Sian, is now a defensive tackle at Ohio State. Sian Cotton and Dru Joyce III played with James from the fifth grade through high school. Willie McGee joined them in the seventh grade.

"LeBron quickly came to know that he needed a group of core guys to help him," said Cotton. "We stressed he couldn't do everything. He needed little Dru to hit that outside shot. He needed big Sian to clear the lane, get some rebounds and do the dirty work. LeBron liked that idea, being a part of the team."

In the age of individuality where so many young players turn basketball into a test of their manhood and an expression of their ego, why was James able to see the important picture?

"LeBron is a basketball genius, there is no other way to say it," said Keith Dambrot, now the head coach at Akron and the coach at St. Vincent-St. Mary when James was a freshman and sophomore. James has called Sian Cotton, Joyce III, McGee and himself "The Fab Four."

Lee Cotton remembers how they "made a pact to go to the same high school and stay together all four years."

Sounds good, but how often does that happen? Especially when a player receives the acclaim that James did at St. Vincent-St. Mary? Kids can transfer over a lack of shots or playing time. Jealousy is inevitable.

They not only stayed together, but they also prospered - winning three state titles and the USA Today mythical national title in their senior year. That is a tribute to James, who was "never a Me-Me-Me guy," according to Cotton.

Joyce II said, "We could have let him loose to average 50-60 points in high school, but that wasn't how we or LeBron wanted to play the game."

Dambrot said: "LeBron would be content to get 18-20 points in a blowout. He'd pass off to let the other kids score. He liked to set up subs for baskets with his passing."

Former St. V-M assistant Steve Culp said: "Know what sometimes was our biggest problem with LeBron? Getting him to shoot more in some games. Think about it. He averaged 20 as a rookie in the NBA. What would that translate to in high school? Fifty points a game? Maybe 75?"

All his coaches said James could have scored 100 points in a game, as Cavaliers teammate Dajuan Wagner did in high school. But they saw no reason for that to happen, nor did James have any interest in doing that. James averaged 31.6 points as a senior for the Irish.

"A lot of guys talk team basketball," said Culp. "LeBron really plays it."

FIRST COACHES HELPED

James was blessed because his first coaches (Joyce and Cotton) stressed the game be played unselfishly. Both men displayed strong character in terms of their family life and values. They began coaching in the summer to be with their sons, and ended up with one of the greatest high school players ever - but they had no idea it would happen.

It's not like they recruited James. He was just a 10-year-old friend of their sons who wanted to play basketball. Give James credit for a willingness to accept guidance from two strong male role models and for the loyalty of staying with his first friends and coaches.

"Our guys didn't play a lot of street ball where they'd pick up bad habits," said Joyce II. "They played a lot against each other. LeBron and my son used to play one-on-one in my driveway. They were so competitive, I had them stop after the sixth grade. They were best friends, but they kept wanting to fight each other after those games."

Joyce II and Cotton then handed off James and their sons to Keith Dambrot at St. Vincent-St. Mary.

"By the time LeBron was in the ninth grade, I had pretty much taught him all I could," said Joyce II. "Getting Keith was important, because he had been a head coach in college (at Ashland and Central Michigan). He helped LeBron grow to a new level."

Dambrot used to coach youth basketball at the Jewish Community Center in Akron, running clinics and having an open gym. He first spotted James at the end of his seventh grade year, when Joyce II brought his players to the JCC.

"He was tall, lanky and skilled," said Dambrot. "But at first, I wasn't sure he was the best of the group. About the third time I saw him play, I realized he was going to be very, very good in high school and play in college."

Dambrot said James just kept improving. He listened. He wanted to be coached. He put winning first. He was a good teammate.

"By the start of his sophomore year, I knew he'd play in the NBA," said Dambrot. "But the middle of that sophomore season, I knew he could just skip college and go right to the pros. It wasn't just ability, it was his maturity."

NOBODY'S PERFECT

James wasn't perfect in high school, but in an age when hyped-up athletes appear on the police blotter and too often embarrass their schools and families, James was a solid student.

After Dambrot left St. V-M to become an assistant at Akron, Joyce II took over as the head coach of the Irish for James' last two years. He was assisted by Cotton and Culp.

It was a very stable situation.

Cotton and Joyce II were with James from the time he was 10 years old through high school. Culp was an assistant all four of James' years at St.V-M.

So many gifted players jump from school to school and coach to coach, never learning the game. They just play for themselves and the attention they receive. James resisted this, and it really did prepare him for the pros.

"LeBron never let what people said bother him," said Culp. "People would tell him that he should score more points, or he should do this or that. LeBron was confident enough in himself and his game to ignore that. He knows how good he is, he doesn't need people telling him that he's great all the time."

James is now 19 and knocking on the door of NBA superstardom. He is one of only three rookies to average at least 20 points, five rebounds and five assists in the same season. The others are Oscar Robertson and Michael Jordan.

"He's never really been a prima donna," said Joyce II. "As great as he's played this year with the Cavs, I'm even more proud of how he's handled himself and worked to blend in with his teammates. That's the kind of player I always wanted him to become."